When people think of product photography, they usually imagine the click of the shutter and a perfectly lit bottle or gadget on a clean surface.





But in reality, a great product shoot begins long before any photos are taken—and continues long after the lights are turned off. It’s a process shaped by intention, preparation, and a lot of invisible decisions.

SET DESIGN & STYLING

Everything starts with a conversation. We talk with the client about their product, their brand, and the story they want to tell.

Sometimes it’s a bold campaign with color and texture. Other times it’s all about minimalism and sharp clarity. Once we understand the goal, we begin sketching out the creative direction

LIGHTING SETUP & TEST SHOTS

Set design is where things start to take physical form. Maybe it’s a sculptural setup using props and color backdrops. Maybe we build something more immersive with textures and layers. We think about balance, height, and how the product lives in the frame.

A small surface shift or prop change can completely shift the energy of the image, so this part is all about experimenting until it clicks.

SHOOT DELIVERABLES

Once we’ve got the shots, we move into post. Editing is more than cleanup; it’s where we polish the image without losing its character.

We retouch carefully—removing dust, evening out tones, adjusting color—always aiming to keep the image feeling real and intentional.

SHOOTING DAY

Lighting defines the mood, texture, and focus. Whether we’re going for clean and bright or shadowy and dramatic, we’ll: 



• Review images live on screen

• Adjust for symmetry, reflections, and product imperfections

• Keep everything consistent with brand tone and art direction

POST-PRODUCTION

After the shoot, we move into the editing phase:



• Culling the best frames

• Retouching (dust removal, color correction, lighting refinement)

• Formatting for print, web, or social media

FINAL THOUGHTS

A product shoot isn’t just about great gear or good lighting—it’s about intention. From styling choices to how we handle reflections, every step is about elevating your product and communicating value at a glance.